4INFO Alerts Shutdown

4INFO SMS Alerts is closed, effective May 15, 2014.

Trends have shifted and habits are changing with the times. As people move away from SMS in favor of messaging apps, the 4INFO Alerts audience is rapidly shrinking. In fact, it's no longer large enough to warrant continuing the service, so we regretfully shut it down.

We know many of you have enjoyed your subscription to 4INFO text alerts, and it was our pleasure to serve you. Thank you for being part of our audience.



FAQ

  1. Why is the service ending?
  2. What happens to my alerts?
  3. Why didn't I get a text about this sooner?
  4. I gave you my phone number. Are you going to sell it?
  5. Can you delete my phone number?
  6. Is there a chance someone will buy 4INFO Alerts so the service can continue?
  7. Is there a way I can I pay to continue getting my alerts?
  8. Is 4INFO still in business?

1. Why the shutdown?

Several factors led to the shutdown of our SMS service, including:
  1. Many carriers have added fees to text message services from businesses
  2. The FTC issued some new rules that made it difficult for us to serve advertising in our text messages, and those ads were paying for the service so we could give it to you for free. Without those ad dollars, our SMS service no longer has the resources it needs to operate successfully.

2. What happens to my alerts?

They are turned off. You will no longer receive 4INFO Alerts. Likewise, if you send a text to one of our short codes, you won't get a response.

3. Why didn't I get a text about this shutdown?

We sent a final text message to all of our subscribers, alerting them to the shutdown. If that message didn't reach you, we sincerely apologize. You were a valued member of our audience, and keeping you well informed was always our top priority.

4. I gave you my phone number. Are you going to sell it?

No - mark this off your list of worries! We remain committed to our 4INFO Alerts privacy policy. We will only keep records as long as we are required to do so by the carriers. After one year, all alert data will be purged from our database.

5. Can you delete my phone number?

Yes, we will delete it as soon as we are legally permitted to do so. (The carriers require us to keep proof of our services for one year.)

6. Is there a chance someone will buy 4INFO Alerts so over the service can continue?

Given the direction of the industry and the proliferation of messaging apps, this kind of SMS service simply isn't viable anymore.

7. Is there a way I can pay to get my alerts?

We love getting this question, because it tells us we achieved our goal of sending you information you needed. Unfortunately, due to shifting trends, shutting down 4INFO Alerts is the only feasible course of action. The service has been operating at a loss for a while now, and the time has come to refocus our company's energy and resources.

8. Are you still in business?

Yes, 4INFO is now primarily a business-to-business solution for mobile advertising technology. We also still offer SMS publishing services for other businesses. You can learn about it and all the 4INFO products here. Thank you for your continued interest.